Tag: brand

Choosing an Appliance Brand

Choosing an Appliance Brand

[ 0 ] November 23, 2013 |

Get the Appliance Brand that Fits UAKC Has Great Selection and Low Prices If you are building a home or remodeling, you'll need to think about selecting the appliance brand that best suits your needs. Just like clothing or automobiles, appliance brands make a “statement” and the brand you select should be a good fit […]

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How important is a brand name?

How important is a brand name?

[ 0 ] December 7, 2012 |

Name brand appliances tell a story. Marketers use the term brand equity to describe the worth of a brand. Brands are built over time and firms invest millions in their brand image and reputation. A brand has meaning. It stands for something. A marketing executive once said, “A brand is a promise.” When considering appliance […]

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