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May 16, 2014
Luxury appliances on a budget
Save Money on Luxury Brands at Universal Appliance and Kitchen CenterIf you are building a new house or remodeling your kitchen, and are suffering from sticker shock on the cost of luxury appliances do not despair. Yes, famous name luxury brands can easily price some of us out of the market, but there are some options. Here are three ways that the folks at Universal Appliance and Kitchen Center (UAKC) can help you get appliances you'll love at a price you can afford.1. Chose a different luxury brand.If price is a consideration (isn't it always?), don't limit yourself to the big names. There is a growing list of quality appliances in the luxury category that may fit your needs. Tell your appliance consultant at UAKC that you are willing to look at alternative brands if you can save money. For example, Bertazzoni is a brand that's been around in Europe for generations, but has just recently decided to export to the U.S. Check out this pro-style gas range that sells for half the price of some of the big name luxury brands.Bertazzoni Master Series MAS304GASXEFeatures 30" Pro-Style Gas Range 4 Sealed Aluminum Burners 18,000 BTU Burner 3.6 cu. ft. Convection Oven Full-Width Infrared Broiler2. Luxury Brand Name vs Luxury ProductYou may be able to purchase a luxury product that is not a luxury brand. For example, GE Monogram is the designated luxury brand of GE Appliances, and GE Monogram has a full-line of built-in refrigerators. -
April 14, 2014
Customers Welcome at Universal Appliance and Kitchen Center
Make UAKC YOUR Choice for Appliances and Plumbing FixturesWith two central locations in the Los Angeles area (Calabasas and Studio CIty), Universal Appliance and Kitchen Center (UAKC) is one of the leading suppliers of major appliances and plumbing fixtures in Southern California.Many retailers focus only on one segment of the market such as mass brands GE, Frigidaire, Whirlpool, etc. or alternatively, luxury brands such as Viking, Sub Zero, Thermador, and Miele. UAKC carries all of the major appliance brands AND a great selection of premium brands as well as some specialty niche' brands. Check out the list of name brands by clicking on the link below:UAKC BrandsIn addition to offering customer such a great selection of products, Universal Appliance and Kitchen Center is able to accommodate a wide variety of customers. Not only does UAKC have a large base of retail customers, but also they regularly work with members of the design community including NKBA, ASID, CKBD,and AIA members.Unlike many retailers, UAKC also regularly handles quantity purchases for building trades, and property managers. Click on the link below to get a volume quote:VOLUME BUYERS QUOTE FORMUnique needs for specialty products are handled expeditiously. Ask the professionals at UAKC for help with YOUR special needs. They may be able to provide products such as 24" wide double wall ovens, apartment sized ranges or refrigerators, or outdoor-rated dishwashers.Specialized sales associates can also help customers with the most complex plumbing fixture selections. The goal at Universal Appliance and -
November 23, 2013
Choosing an Appliance Brand
Get the Appliance Brand that Fits UAKC Has Great Selection and Low Prices If you are building a home or remodeling, you'll need to think about selecting the appliance brand that best suits your needs. Just like clothing or automobiles, appliance brands make a "statement" and the brand you select should be a good fit for the house you are building or the kitchen you are remodeling. At Universal Appliance and Kitchen Center, (UAKC) the sales associates will help you select the appliances that are the right "fit" for you. Appliance brands can be categorized along dimensions such as price, lifestyle or even generational such as millenial, Gen X or Y, boomer, etc. To make it easy we combine and simplify along mass brands, premium, super premium, and luxury brands. Think of mass brands as including Frigidaire, GE, Maytag, and Whirlpool. Premium brands would include Bosch, GE Profile, GE Cafe, and KitchenAid. Among the super premium brands are Electrolux, Jenn-Air, and Thermador. Luxury brands include GE Monogram, Wolf Sub Zero, Gaggenau, Miele, and Viking. These are broad categories are there are no hard rules here so some appliance professionals will argue for example that Thermador could be included in the luxury category, and that Maytag laundry should be considered a premium brand. But you get the idea. These are ALL good respectable brands, but they are positioned by their companies with pricing and features to fit in certain niches. The reason it's important for consumers to have a general idea -
April 30, 2013
Choosing an Appliance Brand
Popular Name Brands vs Unfamiliar Brands Make your choice at Universal Appliance and Kitchen Center When it's time to shop for appliances, choosing the right brand is an important part of the decision process. In spite of what you may have heard, they're not all made by just a few manufacturers. To sort this out let's first discuss the big brand names. GE, Whirlpool, and Frigidaire are the big 3. These are mega companies, home to a host of other name brands as listed below: General Electric Hotpoint GE GE Profile GE Cafe GE Monogram Whirlpool Amana Whirlpool Maytag KitchenAid Jenn-Air Frigidaire Frigidaire Electrolux (Parent company) Electrolux Icon At the luxury end of the market some of the big names include Wolf SubZero, Viking, Thermador, and Miele. While all the brands referred to above are well-known and well-positioned in their market segments, there are other lesser-known brands that deserve consideration as well. Here are just 2 examples: 1. BlueStar BlueStar is a brand of high-end cooking products - ranges, oven, and cooktops. The brand is focused on serving the consumer that wants restaurant style appliances for the home. A unique capability of BlueStar is the ability to customize your range. Over 190 colors are available and burners may be configured to your liking. Even though BlueStar is not a household name, their factory in Reading, PA. has been building stoves since 1880. 2. Speed Queen Speed Queen is a laundry company headquartered in Ripon, Wisconsin. They are a leading manufacturer -
February 12, 2013
Paying too much for appliances?
Great Appliances at Great Prices Is it better to pay a little too much for your appliances or to pay not quite enough? Here's a famous quote from John Ruskin: It is unwise to pay too much, but it is worse to pay too little. When you pay too much, you lose a little money ..... that is all. When you pay too little you sometimes lose everything, because the thing that you bought was incapable of doing the things it was bought to do. The common law of business balance prohibits paying a little and getting a lot .... it cannot be done. If you deal with the lowest bidder, it is well to add something for the risk that you run. And if you do that you will have enough to pay for the something better' - John Ruskin (1819 - 1900) Of course, nobody wants to pay too much! Here's a great way to make sure that you get your appliances for a fair price. Pick the right place to shop. Universal Appliance and Kitchen Center (UAKC) is one of the largest independent appliance and plumbing fixture stores in Southern California, and one of the few that has its own fleet of delivery and installation trucks, a fully equipped parts department, and a highly-trained service department. Make a personal visit. UAKC has two beautiful showrooms in Southern California (see below directions), that feature most of the major brands as well as a large selection of specialty -
January 03, 2013
Plan a new Kitchen in 2013
Start the New Year with new appliances. Universal Appliance and Kitchen Center (UAKC) can help. Universal Appliance and Kitchen Center is Southern California's leading retailer of premium major appliances and plumbing fixtures. We have decades of experience, and earned our reputation by making customer satisfaction our number-one priority so that you can have an enjoyable and worry-free shopping experience. 1. Selection. Choose from among the best in major brands as well as a great selection of specialty brands. Here are just a few of the top names: Amana, Asko, Bosch, Dacor, DCS, Electrolux, Fisher & Paykel, Franke, Frigidaire, Gaggenau, GE, Grohe, Hansa, Hansgrohe, Jenn-Air, KitchenAid, KWC, LG, Marvel, Maytag, Miele, Porcher, Rohl, Samsung, Sub-Zero, Scotsman, Thermador, Toto, U-Line, Viking, Whirlpool, Wolf and many more. In addition to these great major appliance and plumbing brands, Universal Kitchen and Appliance has added a a number of handheld appliances like blenders, coffee makers, toasters and espresso machines. Check out the beautiful new Nespresso coffee and espresso machines. 2. Price. Not only does UAKC have enormous purchasing power (member of Nationwide buying group), but they are always searching for specials, closeouts, and discontinued models to save their customers even more. In addition, the professionals at UAKC continually review the many factory rebates, package deals, and other manufacturers' consumer offers to make sure that you get the best value. 3. Delivery and Installation. UAKC delivers locally on their own trucks and has fast, professional installation crews to make sure your new appliances will be properly -
December 07, 2012
How important is a brand name?
Name brand appliances tell a story. Marketers use the term brand equity to describe the worth of a brand. Brands are built over time and firms invest millions in their brand image and reputation. A brand has meaning. It stands for something. A marketing executive once said, "A brand is a promise." When considering appliance brands, the brand tells a story. Major appliance manufacturers segment their brands to fit different buyers. For example, some brands are considered value brands. Value brands are built and priced to represent a value to entry level buyers who need performance at a price, i.e. good value on a tight budget. At the other extreme of the price spectrum are luxury and super luxury brands. These are the Cadillacs and Bentleys of the appliance industry and they carry a luxury cache' and a luxury price tag as well. In the middle are core or mass brands such as Whirlpool and GE that represent a wide range of choices and prices in the broad middle of the consumer market. Above the mass brands are premium brands that don't quite fit in the luxury category, but are a step up from the mass brands. Some marketers refine these brands even more adding for example, super premium brands, brands that are between premium and luxury. In any case, the story brands tell is related to the segment of the population that the brand is trying to represent. Customers sometimes self-select their own market category. Often demographics and income
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